What is Instagram?
According to the latest Instagram statistics, the platform has 1.704 billion users worldwide. While it got its start as a photo sharing app, it’s transformed into a business platform. Millions of entrepreneurs are taking advantage of its selling power, from service providers to nonprofits to dropshipping ecommerce business owners, to make money on Instagram.
How many Followers on Instagram to get Paid?
Naturally, the more engaged followers you have, the better. Check out our tips on how to get more followers on Instagram. While top Instagrammers make thousands of dollars per post, even those with small but engaged followings of 1,000 have the potential to start making money.
But it depends. Many believe that follower count is the only factor brands look at when paying you on Instagram. However, that is not true. They also look at your niche, the Quality of your post, reputation and follower engagement, because these factors influence their product awareness and sales. To prove that, let’s review three big factors that can affect your earnings on Instagram are following below:
- Engagement rate
- Your Niche
- Your Overall Reputation
How to Make Money on Instagram?
It is ideal for selling products that photograph well.
If you have some photography skills, you’ll have a huge advantage for the platform. Bonus points if you’re photogenic yourself and want to bring some extra life to your product photography.
Now we will discuss, there are best ways to make money on Instagram in this article.
1) Sell your Photos on Instagram:
The major focus of Instagram is visual content; therefore, quality and original photos will attract a lot of buyers. These include simple art illustrations, videos and animations, paintings, pictures, selfies and any other form of visual content. From the business profile of a real estate agent trying to sell homes to the business profile of a marketing manager looking to sell their services, everyone needs good looking photos to find success.
Even if you are not a pro photographer, if you can learn how to edit Instagram photos like a professional, you might be surprised as to how marketable your work might become.
2) Partner With Other Businesses:
Like partnering with creators, partnerships with other businesses give folks on both sides of the deal an opportunity to interact with a wider consumer base. Try contacting other businesses like yours and hosting a contest or giveaway—it’s an excellent way to gain followers and tap into a new audience.
3) Benefits of Publishing Sponsored Posts:
Whether you’re a micro-influencer with 5,000 followers or a celebrity with millions of followers, you can get paid to post sponsored content on your Instagram Feed or Stories.
Sponsored posts refer to when a brand pays you to mention or promote their product/service on your account. The amount you can charge for sponsored posts will depend on your follower count, engagement rate, and the niche that you’re in.
4) Start Freelancing on Instagram:
If you have a particular skill or talent, you can start freelancing and use Instagram as a platform to promote your services. This could be anything from being a social media manager to a photographer to a graphic designer.
For example, if you’re a freelance writer, you can post samples of your work on Instagram and use hashtags to attract people who are looking for writers. You can even become a social media copywriter and offer businesses and individuals help with writing captions and sales pages for their social media accounts.
5) Instagram Marketing:
With over 2 billion active Instagram users, there’s no doubt that businesses are looking to take advantage of the platform to reach new audiences.
This presents a great opportunity for those with experience in social media marketing to offer their services and help businesses grow their following and engagement on Instagram.
As an Instagram marketer, you would be responsible for creating and managing a brand’s presence on the platform. This would involve tasks, such as posting content, interacting with followers, and conducting research.
Depending on your background and duties, you can charge between $15 and $100 per hour. As you gain more experience and expand your services, you’ll be able to charge as much as $1000 per month per client.
6) Instagram Ads:
Ads are a fantastic way to reach a multitude of Instagram users to promote your business or products irrespective of how many followers you have. Instagram marketing has taken off in a big way, and most businesses and e-commerce stores advertise through Instagram. If you offer businesses your Instagram marketing services you can charge them a recurring fee. This service can include creating the content for the Instagram Ads and the media buying.
7) Monetize Videos through Ads:
Make money on Instagram through your videos by allowing ads to show up. This means that brands will run ads during your videos on your page.
To do this, follow the steps:
Make sure you have a Creator Account
Enable Monetization for In-stream Ads
Post videos as you normally would – they just need to be at least 2 minutes
You should receive 55% of the revenue from each view. The amount you earn is dependent on the views that the video you post gets. You will receive each of these payments through a monthly payout.
8) Sell Dropship Products:
Dropshipping is a business model you can use to run your store without ever holding any inventory.
Once you’ve made a sale, your supplier will ship your products from their warehouse, straight to your customer’s doorstep. You’ll never need to worry about storing, packaging, or shipping your products.
The only difference is that you won’t need to store any inventory. With dropshipping, you can experiment to find the niche products that would sell well, without wasting startup capital.
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